New scarves, tops, and kaftans Curated by Holly.

New scarves, tops, and kaftans Curated by Holly.

Sabina and Free Spirit Feather Earrings

Celebrating
nature's artistry.
Celebrating
nature's artistry.

La Jolla Teardrop Hoops

New jewelry from the studio.

Take up to 60% off.

New markdowns up to 60% off!

Pet Tags

New! Introducing niobium pet tags.

sweet, vibrant, joyful

Our Picaflor Earrings embrace the essence of this magical creature. Dainty hummingbirds artfully detailed and hand-colored with exhilarating hues flit about from delicate ear wires.

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take the tour

Enjoy a guided tour through our design studio!
We currently offer public tours Monday-Friday, free of charge, that last about 30 minutes. Your tour guide will give you a brief history of Holly Yashi and walk you through the design building while explaining the steps of our jewelry production.
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the holly yashi store

Our ever-changing array of gifts, books & beauty products is hand-selected by Holly and just as beautiful, colorful & unique as her jewelry!
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our story

It all started in a one-car garage...

With a passion to make jewelry built on craft, innovation, and creativity, we have been making niobium jewelry in Arcata, California since 1981.
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everyday magic